Question one
Supplier concentration
Production sits with suppliers across five countries, so neither one factory nor one country carries the whole book. Second sources are already producing, not names on a list.
We source across China and carry the European responsibility that travels with the goods.
Sourcing is the easy half. Europe is the hard half.
burnletics sources across China and carries the European responsibility that travels with the goods.
Open the operating brief
01 / Scale
The size, stated plainly.
Our own products rather than someone else's catalogue, suppliers spread across several countries, and a warehouse in Germany that our goods physically pass through. Here is the shape of the business before any of the harder questions.
2014
Trading since
0
Own products developed and sourced
0
Markets served, 7 EU plus the US
0
Supplier countries
DE
Own warehouse and logistics
02 / Route
Where the responsibility actually travels.
A product does not become European at the border. It becomes European eight steps earlier, and every step has a name on it.
DESIGN
The product is ours before it exists
We develop the article ourselves rather than picking it out of a catalogue. That is what makes it our brand, our specification and our liability from the first drawing.
SOURCE
Factory selection and audit
Nobody signs before the floor is walked. Capability, capacity and labour practice are checked in person, then written down. Suppliers sit in five countries, not one.
SPEC
Written specification, fair remedy
The factory knows exactly what passes and exactly what happens if it does not. Clear terms are what a thin margin can plan around.
QC
Inspection on the line
Checked during production, not argued about at the port. A rejected unit never gets on a boat.
CONSOLIDATE
Orders combined into full containers
Fewer movements, larger movements, lower cost per unit. Consolidation is where the landed cost is really won.
MOVE
Ocean and rail into Northern Europe
Duty paid at entry, not deferred and not gambled on. The cost is booked the moment the goods land.
FILE
The compliance file
Responsible person named, technical documentation held, traceability label applied, packaging registered per market.
DELIVER
Our own warehouse in Germany, then the doorstep
The goods pass through our own building and our own logistics before they reach a customer. An establishment in the EU is the part that cannot be outsourced to a mailbox.
03 / Rules
The easy route is closed.
Three changes to how goods enter Europe. All three already handled.
Product safety
A named person, or no market
Every consumer product on the EU market needs a named responsible person established in the Union, traceability labelling, and incident reporting inside twenty days.
What we doWe develop our products and sell them under our own name, which makes us the manufacturer in the eyes of the regulation, established in Germany, named on the goods.
Customs duty
The low value exemption is gone
Every parcel entering the EU is dutiable. The direct from Asia parcel model lost its price advantage overnight.
What we doWe have always landed duty paid, because our margin was never built on the exemption.
Packaging
Registration before the first sale
Producer responsibility registration is required per market before a product can legally be sold there.
What we doRegistered in every market we sell in, and held current.
Without a named person in Europe, marketplaces delist the listing and customs can hold the shipment at the border. That is the whole business we are in.
Hold to assemble
A shipment does not clear because it is honest.
It clears because someone assembled the file. Hold the button and do it yourself.
- Responsible person named
- Technical file held
- Traceability label applied
- Packaging registered
- Duty paid at entry
Awaiting file
Five lines. Every product. Every shipment. That is the work.
04 / Discipline
What gets asked first, answered first.
Supplier concentration, contribution margin, inventory age. The three that decide a diligence, put in front of you rather than dug out of you.
Question two
Contribution margin per SKU
Margin is held at the article, not at the account. Landed cost, duty, freight and returns are booked against the SKU that caused them.
Question three
Inventory age
Ageing is reported monthly and acted on quarterly. Slow stock is cleared while it still has value, not written down after it does not.
Everything above happens before a single unit reaches a European doorstep.
05 / Questions
The uncomfortable ones.
What happens when a factory fails?
Every category has a qualified second source that is already producing, not a name on a list. A failure moves volume. It does not stop it.
Who is legally liable for a product?
We are. We develop the article and sell it under our own brand, which makes us the manufacturer rather than a reseller. We are established in Germany with our own warehouse and logistics, we are named on the goods, we hold the technical file, and we answer to market surveillance authorities.
Why does an own warehouse matter?
Because the rule asks for an economic operator established in the Union with a real mandate and real access to the documentation, not a forwarding address. Our goods pass through our own building in Germany. That is difficult to fake and expensive to copy.
Are the suppliers all in China?
China is where most of the volume is made and where the deepest relationships sit. Production also runs in four other countries, which is what turns a single point of failure into a routing decision.
How exposed is the business to inventory?
Fully, and we report it. Physical commerce carries stock risk, and a business that pretends otherwise is hiding an ageing report.
What does a factory get from working with burnletics?
Predictable repeat orders, written specifications, inspection on the line instead of disputes at the port, and payment on the agreed day. Thin margins survive on certainty, not on promises.
Is this a marketplace arbitrage business?
No. That model lost its edge the day the low value duty exemption was withdrawn. We own the goods, the duty and the compliance, which is why the numbers hold.
Can we see the underlying figures?
Yes. The operating brief carries supplier concentration, margin by category, the current ageing report and the compliance register. Ask below.
06 / Brief
Open the operating brief.
Supplier concentration, margin by category, current inventory ageing, and the compliance register. Tell us who you are and what you need to see.
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